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The presence of social media sites and the internet in general has given us a plethora of opportunities that were nonexistent just a few years ago. Have you even wondered why Television is so cheap, or why allot of well produced content on the internet is free? Well, it’s because of advertisement. As we move more and more towards the… Read more
News departments at all of the major TV networks are moving quickly to harness the power of social media to give their programming more immediacy. They are also looking for ways to give viewers a greater voice via social media, both in reaction to breaking news stories and for on-the-air polling for softer news programming. The New Year is likely… Read more
If you think that social networking sites such as Facebook and Twitter are just a little bit of fun – think again! An errant post which is offensive, rude, or designed to try and provoke a reaction (even if you’re not being serious) could land you in jail for anything from six months to ten years for the most serious… Read more
According to an eMarketer report, 1.73 billion people use social media worldwide. That’s one out of every four people. Clearly, social media provides an incredible opportunity to reach a huge audience. It seems as though every company is jumping on the social media bandwagon (for good reason), and car insurance companies are no different. The U.S. Census found that roughly… Read more
By now, you’ve almost certainly heard the term “content marketing.” It’s not a new concept, but it’s become one of the biggest buzzwords in online advertising. And for good reason: Content marketing costs 62% less than traditional marketing, and generates about three times as many leads. But there is, of course, a catch: You have to get lots of eyes… Read more
Social media isn’t just for staying in touch with your high school friends anymore. Professionals use it to network and promote themselves and their businesses, to find new jobs and follow careers. Students use it to find colleges and programs, follow teachers and work on projects. It’s also helpful in furthering education and can be a smart tool to use… Read more
What is happening to the tradition of sending Christmas cards? For over a century and a half, people have been wishing each other seasons greetings with cards – an idea first created by Sir Henry Cole and his designer friend, John Horsely, in 1843. The popularity of this custom has not faltered, with Christmas cards being responsible for a large… Read more
Many companies using Twitter focus on their total number of followers, and don’t take the time to find out who those followers are. But finding out a little more about your followers can make all the difference to your social media campaign. Here are a few things to keep in mind when managing your business Twitter account: Why You Need … Read more
Social media has become a crucial element in most businesses’ marketing strategies, and many credit unions have recognized its importance. More and more consumers are carrying smartphones, and are spending a significant portion of their online time on social networks. Here are just a few credit unions that are reaching out to these consumers via social channels, and how: 1. … Read more
It’s not always easy to know if your teens are going through depression. Teens can naturally be moody, so trying to decipher a bad day from a severe depression can sometimes be challenging. With the national suicide statistics in this country for teens rising at an alarming rate, parents need to be vigilant. According to the CDC, 17.4% of teenage… Read more
