August 15th, 2013 by SEM Contributor
Marketing with Instagram
Instagram seems to be one of the last social channels that has not yet been completely overtaken and saturated by brands. While plenty of brands currently use Instagram for marketing, there is still enough of a gap that your brand could jump in and be established before the network reached its saturation point.
Visual social media channels… Read more
December 21st, 2012 by SEM Contributor
If you run a small business, the chances are pretty good that you have thought about using social media to promote your company. There are many benefits associated with this type of online marketing that any type of business can receive. Using this guide will help you prepare a social media marketing guide for your small business in 2013. Since… Read more
November 22nd, 2012 by SEM Contributor
We’re living in a day and age that is finding people evolving to great extents as far as how they process information. As a result, their expectations in regards to what they expect from their information sources is evolving as well. People are responding to information sources that pack more of a visual punch, meaning they’re less willing to plow… Read more
September 25th, 2012 by SEM Contributor
In a move that is likely to have companies rejoicing and social media users worrying once more about their privacy, the social networking giant Facebook has announced that it will be allowing companies to upload their customer contact lists and cross reference these lists with Facebook’s massive encrypted the user databases.
This has the enormous potential to offer great value… Read more
September 13th, 2012 by SEM Contributor
The good news about being a social media manager is that you never have to come in to work. You can work from home on your own schedule. The bad news is you never get to take a vacation.
Social media management works best when you are putting out a constant stream of content. You want to take advantage of… Read more
August 29th, 2012 by SEM Contributor
Button, button, who’s got the button? Facebook, that’s who. The popular social media site’s “Like” button has infiltrated the popular culture as well as proved to be a make-or-break for some people’s day, social status or mood in general. Now Facebook will rev it up a little bit with the creation of a new button for people to get happy… Read more
July 2nd, 2012 by SEM Contributor
For some (read: casual users), a social network like the photo-sharing app Instagram is a great place to post cute pictures of their newborn baby to share with close friends and family.
For others (read: power users), Instagram is a place to market yourself or your brand. A devoted and strong Instagram following can boost your other social accounts and… Read more
March 29th, 2012 by SEM Contributor
Social networks are designed for the purpose of connecting individuals who share common goals and interests. For most people, social networks such as Facebook and Twitter are only useful for staying in touch with family and friends. However, social media can also be a very powerful tool for business marketing. You can use social networks to connect with your customers… Read more
March 20th, 2012 by SEM Contributor
As much as social media has allowed individuals and companies to connect, the unfortunate fact has been that many social media sites did not allow self promotion. As a result, many business owners have struggled to find a way to use these sites to promote themselves and their businesses without breaking the rules and without being censored.
All too often,… Read more