Blogging is a nice and informal method to notify interested readers about the developments going on in your company or in your life. According to Sysomos, the blog bloom started about seven years ago and currently, there are above 120 million blog posts on information technology. With such vast numbers going on about blogging, a well tended company blog can benefit your SEO as well. With the advancement in the blog culture, it is time for people to move from subdomains and get serious about blogging.
Blogging can be done for free using sites like Tumblr, WordPress and Blogger. Owing to its massive growth, Tumblr is going to overcome the competition and become the ultimate blogging tool in a few years. However, there are still many people who do not understand the importance of Tumblr. If you have tried to set up a blog but you are still struggling, then Tumblr is what might help you.
Tumblr is quite similar to WordPress, except that it is used for microblogging, which in Tumblr’s terminology, is better known as tumbleblogs. Tumblr is the missing link between traditional blogging platforms like Blogger and WordPress, and Twitter, where people tweet their thoughts.
Statistics show that Tumblr has expanded to billions of page views per month. You can realize the full potential of Tumblr blogging powers by going for Tumblr hosting and getting a domain name instead of a dot Tumblr domain name.
Some Considerations Before Selecting a Domain Name
Selecting a good domain name for your blog is very important. The domain name is an important factor that ranks your website on search engine results. Here are some considerations to make before getting a domain name:
Keep it short and sweet
It is best to select a domain name that is short and is easy to remember. When people visit your website and like it, they will remember it and visit it again. In case your domain name is too long, they wouldn’t be able to remember it.
While first time visitors come to your blog through search engine results, old ones remember your blog name and visit it again. And most people make typing errors. So it is best to buy the alternate domain name as well. For example, if you plan to keep the domain name as www.chefskitchen.com, it is a good idea to buy www.chefkitchen.com as well, so that it can be redirected to your main site.
If you are targeting some basic services or products, you can keep their names as your domain name. For example, if you are selling hammers and nails, a domain name of www.hammersandnails.com would be a good idea too.
The Cost Factor
Domain name registration is not an expensive process and can cost less than $50 per year in most cases. You can contact some web hosting services and learn about their prices for domain names too. Different names are sold at different prices depending upon their search engine value.
A custom domain name lets a company have a professional image. Getting a URL like www.myownwebsite.com makes it easier for the readers to remember your domain name. Setting up a domain name with Tumblr can be a bit tricky, but with the right steps, you can crack it in no time.
Register yourself on domain hosting websites like GoDaddy, DownDoggy, Register or pairNiC etc. The average cost of having your own domain name would be about $10 to $40 each year. Once you have your domain name registered you can easily direct it to your hosting provider. Specify the nameservers or IP address to point to and you’ll be set to go. If you want to direct your new domain to Tumblr then follow these quick steps. There will be a ‘Points to’ field in your domain management tools. Enter the value 18.104.22.168 in that field. You just have to change the IP address of your domain or sub domain, and not of nameserver. Plus you do not have to forward anything. All you need to do is to change the IP address.
After this process, you have to wait for a maximum of 72 hours before the changes take place. If you have set the domain properly, you can see the home page of Tumblr as you visit your domain. Visit the Custom Domain Test Tool to see if the domain is configured properly or not.
Once your domain is configured, log into your Tumblr account and uncheck the option ‘Use a custom domain name’ under ‘Info’. Now enter your own domain name, and click on ‘Save Changes’.
One major benefit of Tumblr hosting is that the readers who used to visit your dot Tumblr blog will be redirected to your new domain name. For example,
would now redirect users to:
So go get your own domain name instead of working on sub domains. Working on sub domains does publish your work, but if you want the image of a serious blogger, you need a domain name of your own. Try Tumblr and set up a top level domain blog easily.
Dorathy Baker is a freelance writer and Internet marketer who enjoys the topics of web design, web hosting, search engine optimization. She is also in fact an avid baker who bakes cakes for weddings and special occasions.