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Is Our Social Media Plan Destined to Fail?

  • August 25th, 2013 by SEM Contributor
Social media is a vital component of any business’s plan of action these days. It may even be taking the place of traditional marketing strategies, but just like with the traditional methods, you’ve got to use it in the right way. If your social media plan is being wrongly used, you could be on the path to disaster. Here’s a… Read more

Twitter’s “Trending Topics” More Harm Than Good?

  • July 11th, 2009 by Ann Smarty
Twitter’s banking an awful lot on the assumed success of their search engine, largely powered by the millions of people who tweet. A large part of that mechanism is the Trending Topics list, and it’s failing. In fact, it’s possibly becoming more harm than good.… Read more