Lil Wayne, rapper extraordinaire, had busted up the Guinness World Record for getting 588,243 likes in a brief 24 hour period. The record was previously held, if only for mere hours, by Oreo, the cookie.
Oreo had gone out to set the World Record by posting their intentions on their Facebook page. The brand encouraged fans to ‘like’ the page… Read more
Utilizing social media as a marketing tool for your business or website isn’t that difficult, or so I thought. Once I was shown some basic SEO techniques, applying them as a marketing tool on Facebook, Twitter or other sundry social platforms didn’t seem to be all that difficult. I thought it was very intuitive. You want to connect with… Read more
Karmaback is a new type of commercial social networking service, that aims to provide a platform from which advertisers can promote their brands, by harnessing the power of peoples personal social media accounts.
Karmaback hopes to achieve this by offering non-business users the ability to earn karma points, which they do by interacting with the Karmaback system. Points can… Read more
If you have an event coming up whether it is a business expo or a small local community fundraiser, Twitter can be used to increase attendance and draw attention to your cause. Consistency is key to getting the attention you want but there are some things you need to do to make an effective marketing campaign.
Create a Special… Read more
Advertisers can now introduce Google users directly to their Twitter page right from their Google ads. Last year, Google struck a $15 million deal with Twitter that would incorporate ‘tweets’ into the search engine’s results. Google is finally ready to unleash a new type of display ad that will allow Twitter users to follow advertisers directly.
The new ads… Read more
It’s no secret that Twitter is a common tool used by so many businesses, especially those that may be focusing on marketing or public relations. Now that the cat is out of the bag, you can’t necessarily approach Twitter in the same way. Regular Twitter users are oversaturated with the abuse of social media, so they may not be… Read more
