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The Groupon Revolution: Online Group Buying For Offline Businesses

  • June 22nd, 2011 by SEM Contributor
There is no doubt that since social media has become more popular, other Web sites have tried to use social media in order to make a profit. With the advent of Facebook, Myspace, and Groupon, social media has taken the world by storm. Groupon takes advantage of social media and the group deal theory. A group deal can be thought… Read more

How Location is Affecting Our Search and Buying Habits

  • May 11th, 2011 by SN
During the 1990s, many businesses found that they could use the Internet to connect with their customers. As technology improved, they could even sell products and services directly to clients over the Internet. Many experts thought that this would have a negative effect on local businesses. More recent trends, however, have focused on the advantages of using online group buying… Read more

Implications of LivingSocial Selling Gift Cards

  • January 24th, 2011 by Damian Davila
You saw it. You drooled. You bought it. Actually 1,301,296 of you bought it. You got a $20 Amazon gift card for just $10. Nice! LivingSocial got $13,012,960 in gross sales for one day’s work. Not bad!… Read more

Are You Aware of the Groupon Phenomenon?

  • January 5th, 2011 by Tisha Tolar
Groupon’s growing market share of the group buying phenomenon and its rejection of Google’s $6 billion buyout has lead investors to pour money into the fledging start up. Its value has increased by four fold and is now estimated to be worth an outstanding $4.8 billion. With more investors on the horizon and the popularity of group deals Groupon is… Read more

Groupon Declines $6 Billion Offer from Google

  • December 20th, 2010 by Damian Davila
Groupon’s CEO, 30-year old Andrew Mason, has just joined the Hall of Fame of Entrepreneurs that say no to a lot of money. Just like Facebook’s Zuckerberg did to Yahoo! and MTV Networks just a few years ago, Groupon has declined the $6 billion offer from Google. There are both supporters and critics of Groupon’s snub to Google, but nobody… Read more